Wednesday, July 14, 2010

The Incredible Forevertron of Dr. Evermore

What is the secret to happiness? More and more I come to believe it's simply this: find something you are passionate about and completely, absolutely, lose yourself in it.

This last week I was fortunate enough to have a chance to meet one of the most singularly fascinating people I have ever known.

In a wooded field, behind a junkyard, off a country highway outside a small Wisconsin town, a man has spent the last 30 years building an extraordinary expression of creativity and artistic vision. The man calls himself “Dr. Evermore”, and claims he is a time-traveler from Victorian-era England. The machine that sits in this pastoral setting is the "Forevertron". The device, according to Dr. Evermore, is designed to transport the operator through "space, time and dimension” by riding on a “magnetic lightning force beam”.

Sunday, July 4, 2010

What Tom, Ben and John Know About Marketing

I wrote this years ago when I was in the Marketing Consulting business. (with liberal passages taken from the excellent business author Roy Williams) A friend asked me to re-post it here. It was written for marketing professionals, so it's a little out of place. Still, I think it's a good story, and I think of it when the 4th rolls around. I hope you enjoy it.

Tom had a problem. No one had ever had the job of producing so much with such a tight deadline. Tom was a copywriter, and the marketing piece he had to write was the most important job of his young life. He could not believe how much responsibility had been placed on his shoulders. “But there is so little time”, Tom thought. “Just days to write something that will change my life forever.” Tom stayed up through the night laboring over the job. The sun was high in the sky when he finally collapsed into his bed.